Address
The 5th Floor, Building 3, No. 853 Pinggang Road,
Situan Town, Fengxian District, 201314 Shanghai,china
Telephone
86+13472620182 (WeChat)
Email
kinofurniture@wewinchina.com.cn
Our story
Comfort by Design, Crafted with Care
Founded with a simple vision to transform everyday moments into experiences of genuine comfort .We are more than just a furniture company.
Our Story
Company Values
Customer First
Our customers are our lifeblood. Every decision, design, and service we provide begins with understanding and prioritizing our clients’ needs. We believe that by putting the customer first, we build lasting trust and mutual success.
Achieve with Heart, Win with Details
True excellence lies in caring deeply and paying attention to the smallest details. We pour passion into every product and process, knowing that it’s the fine details that define quality and customer satisfaction.
Unity & Friendship
We succeed together as one team. We foster a culture where colleagues support each other, share successes, and face challenges united. We extend our care not only to those we know but to all we work with — because strong bonds create strong results.
No Excuses, Just Do It
We embrace challenges with a proactive mindset. Instead of reasons why something can’t be done, we focus on solutions and action. This “can-do” attitude drives innovation, speed, and reliability in everything we deliver.
Audit Report summary
Shanghai Kino Furniture is a verified and officially registered manufacturer with 10+ years of operation. It has a substantial registered capital and a stable, long-term factory location, demonstrating legitimacy and operational permanence.
Strong Production & Quality Foundation
The factory possesses a full suite of modern production machinery and a clear, documented manufacturing workflow. It has implemented structured quality control systems at every stage, from raw materials to finished goods, ensuring product consistency.
Proven Sales & Market Competence
A dedicated sales and marketing team successfully targets key export markets including North America and Oceania.
Functional R&D & Customer Service
An experienced in-house R&D team follows effective product development schedules. The company also maintains a professional after-sales service system with defined procedures for technical support, warranties, and customer complaint resolution.
Ethical Labor & Safety Practices
The factory upholds core social responsibilities: it prohibits child and forced labor, provides safety training and PPE, and conducts regular fire drills. Work hours and contracts are managed transparently, fostering a fair working environment.
Trustworthy Business Reputation
The manufacturer maintains a clean legal and financial record with no history of fraud, IP disputes, or credit damage. Its solid banking relationship and lawful operations confirm its reliability as a business partner.
Overall Audit Success & Future Potential
The factory successfully achieved the GMC audit pass, confirming its overall capability as a global supplier. The provided improvement roadmap offers a clear path for further enhancing its management systems and certifications.
Our Team
We are a dedicated team of designers, engineers, and artisans united by a shared vision: to create furniture that delivers comfort, quality, and style. Each member brings expertise, precision, and heart into every product we make.
William Gao
General Manager (GM)
Qisheng
Operations Manager
Operations Manager
Customer Service Representative (CSR)
Qiwen
Operations Manager
Qiyi
Secretary
Amanda Grey
PR Management
Liu Wei
Factory Manager , Woodworker
Zhang Yu
Upholstery Sewer
Liu Shousheng
Cutter / Fabric Cutter
Amanda Grey
PR Management
Qichao
Sprayer / Foam Sprayer
Rossa Pelmar
Support
I was looking for something stylish yet incredibly comfortable for my reading nook, and these furniture are exceeded all expectations. The quality is immediately noticeable—the fabric is soft but durable, and the filling is perfectly supportive without being stiff. It arrived quickly and was ready to use right out of the box. It’s the perfect blend of modern design and pure, cozy comfort. Set-up took under a minute, and I literally sank right in. It’s roomy, cozy, and so well-designed. I feel good knowing it’s made with thoughtful materials, too. Not just a purchase… it’s an upgrade to my daily comfort I’m already planning to order another one for the living room. 10/10 recommend!”
Hungarian Client